FreshHold
Experience Design
Overview
FreshHold is a service that user can keep track of the expiry dates so that they make less food waste.
Challenge
Food waste is a huge problem in the world, and food expiry dates lead to 20% of food waste. To help users keep track the expiry dates, design the service.
Duration
5Weeks
My Role
Design Direction
Interaction Design
UX Design
User Flow
Team
Gina Park
Emily Tseng
Kumari Pacheco
Zijie Zhou
Ideation
We did brainstorming the space and expand into a problem based market research and user research.
USER RESEARCH
Interviewed 2 younger generation and 2 older generation to understand their cooking and pantry using habits.
FINDINGS
- Majority of interviewees like cooking
- Both older and younger had trouble finding expiration dates
- Both older and younger found themselves wasting a lot of food due to forgetfulness
FINAL IDEA
01. Helping people know when things are expired so they can better organize
02. Helping people clean up unnecessary items on a regular basis
03. Helps people determine food or fresh produce are in a bad shape or not
How might we help people determine when food items are expired so they can better organize their fridge and pantry space?
02. SOLUTION BRAINSTORMING
Brainstormed all ideas about how to keep track of expiry dates to be more intuitive within a user-centered experience. At this stage, we open to all devices for our possible solution. After deciding on our final deliver, I structured the features and draft version of user flow specifically to simplify the user’s interaction with the product.
03. STORYBOARD
After I created a draft version of the user flow we discuss and simulate the flow chart. Based on our takeaways from discussion and simulation, we specify the features and created a storyboard.
Solution
Fresh Hold contains a paper kit, camera, and app that are user can interact with.
Paper kit is for freshness guide book and it contains PH tester, nitrate & nitrite tester which is hard to test with app.
Camera ; we inspired by Stockwell, we believe the item detection technique could be a powerful tool that keeps track of items. Refrigerator and pantry are enclosed spaces mostly without outlets. Through Far-field (radiative) techniques by microwave, the cameras are able to be charged without physical charging cable.
With the phone, user can find the items in their pantry easily, show recipe with expiring items, and they can test freshness.
UI Design
Style Guide
Key Features
PAPER KIT
Demo Video
ADVANTAGE
Competitive Advantage
Future Plan
Moving forward, we would also address…
01. When users need to buy extra ingredient based on a recipe, they can directly and easily order the ingredient
02. If users want to keep some specific product in their pantry or refrigerator regularly, they can automatically reorder
03. Users can also pre-order for next delivery